Business
Small business
Is Your Business CASL Compliant?
In 2014, the Canadian government introduced legislation called CASL (Canada’s Anti-Spam Legislation), which clamped down on unsolicited or unwanted electronic email messages. It required businesses that send current or prospective clients email marketing materials or newsletters receive consent from a user before communicating with them electronically. Permission comes in two forms: implied and express. To learn more about the difference between these forms of consent and why CASL prefers express, click here. In the original legislation, businesses were given a three year grace period for their databases......
