Social media and smartphones have completely changed the way that businesses and customers interact. Companies can now have direct, unmediated communication channels with customers, while customers can let others know about their experiences in real time. On one hand, these new technologies have improved the dialogue between businesses and consumers, making it easier than ever … Continued
Tax season can be an especially taxing time for small business owners, many of whom have unique and complicated sources of income. It’s often hard to avoid getting bogged down or distracted by the stress of filing all the appropriate paperwork, staying on top of tons of tiny details, and making sure there’s enough money … Continued
Large format printing has become a popular promotional tool for all kinds of businesses. Share your message and boost brand awareness by printing posters, banners, indoor and outdoor signage, vehicle wraps, magnetic signs, cardboard cutouts, window decals, and a whole host of other eye-catching options. Quality modern printers mean you don’t have to skimp on … Continued
So, you’ve got an amazing idea for a home business, a well thought out plan, and maybe even some leads for your first sale. You’re ready to roll, right? Not so fast. It turns out before you launch your new business, there are a few more things to sort out. Of course, not every … Continued
Did you know that January is National Get Organized month? The New Year is a great time for making personal and professional resolutions, and getting organized is an essential component in helping you achieve new goals and resolutions for your small business. Starting the new year with a clean slate sets you up to be … Continued
Smart small business owners know how important it is to protect sensitive information and keep it out of the wrong hands. That means having systems in place to make sure digital files and records are safe and secure. Just as important, of course, is how you handle all the paper that passes through your workplace, … Continued
Chances are you’ve heard a lot about how important it is for small business owners to make the most of networking opportunities. There’s undisputed value in striving to constantly expand your base of potential clients, industry connections, and professional acquaintances. Sounds great in principle, right? But what if you’re an introvert, the kind of … Continued
January is a great time to take stock of your small business’ performance and make some resolutions that will help set you up for a successful year. The key is to choose resolutions that are easy to accomplish. January 17th is Ditch Your Resolutions Day, but if you set realistic goals, you can avoid falling … Continued
If you’re a small business owner, the idea of putting artificial intelligence (or AI), to work on your behalf might sound like it’s one better suited for bigger, deep-pocketed companies. In reality, that’s simply not the case. There are many low-cost AI solutions that can bring great benefits to businesses of every size, and in … Continued
Video has become one of the hottest trends in marketing in recent years. Every day, customers view countless hours of brand-built video content on their computers and mobile devices, and share the best ones with their social networks. In a previous blog, we examined several things small business owners should consider when creating videos. In … Continued
Smart small business owners know the importance of creating contingency plans to keep things running smoothly in times of crisis. For instance, if there is a disruption to your mail service, do you know what to do to ensure your business is unaffected? Here are 5 tips to consider if there is an interruption in … Continued
Passion is a key trait of every successful small business owner, and a vital ingredient that drives you to deliver your best. However, it can be hard to maintain the appropriate passion when you’re pushing through the intense daily effort of running a business. To help keep things in top gear, it can be helpful … Continued