Small business

How to Use Back-to-School Sales to Drive Business

Back-to-school shopping isn’t just about backpacks, binders and lunch boxes for little kids. It’s an extended buying spree that sees people of all ages purchase a diverse range of products and services. Many people consider the start of the school year to be the ideal time to refresh and replenish their wardrobe, supplies and possessions. Whether it’s clothes, computers, furniture, accessories, or just basic school supplies, demand surges across several sectors. No matter what your small business sells, you won’t want to miss the bell during this busy shopping season......