The Pros and Cons of Different Business Structures

Whether you’re starting a new small business or trying to expand an existing one, it’s important to consider the legal structure that is the best fit. The choice generally depends on the specific type of business you’re in, the number of owners or investors you have, and the potential impact of tax and liability concerns. … Continued

Halloween Marketing Ideas for Small Business

Forget about frightening ghosts and ghouls. There’s no reason small business owners should find Halloween scary. After all, it’s a holiday many people happily associate with the fun of costumes and creativity, not to mention chowing down on tasty candy. This October, hitch your small business to the fun of Halloween with one of these … Continued

How important is LinkedIn to small business owners?

When small business owners are urged to be active on social media, it’s typically through sites such as Facebook, Twitter, Pinterest or Instagram, with the goal of connecting to customers and building better brand awareness. There’s another important social media avenue that isn’t always part of that conversation: LinkedIn, the business and employment-oriented network. And … Continued

Does Your Small Businesses Still Need a Google+ Page?

Google+ has changed a lot over the past years and with its latest changes, the question of whether small businesses still need a Google+ page is as prominent as ever. The new Google+ As a social network, Google+ never managed to gain the same momentum as other social networks like Facebook, Twitter and Instagram. In … Continued

Boost Sales and Employee Retention with This Overlooked Factor!

It’s important to keep employees happy at work and a major factor that affects employee happiness and satisfaction is the office culture. When managers and bosses fail to realize that a toxic work environment negatively impacts an employee’s performance, then that’s a big mistake. A bad office culture can drive away employees and new talent—that … Continued

Five Tools to Help Business Startups

Getting a new business off the ground takes financial clout, planning, and a whole lot of hard work. If you’re an entrepreneur with a startup, one way to make things a little easier and more affordable is by using digital tools. There’s no shortage of different services out there, some that help with accounting, others … Continued